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Home Care Packaging Market Size, Share &
Industry Analysis Report 2032


The global home care packaging market size was valued at USD 32.55 billion
in 2023. The market is expected to expand from USD 34.11 billion in 2024
to USD 52.22 billion by 2032, exhibiting a CAGR of 5.47% over the study
period.
Home care packaging is utilized for the protection and safeguarding the contents from
contamination caused by microbes. The growing usage of flexible packaging coupled
with rising emphasis on consumer-centric packaging production boosts the market
expansion.
Fortune Business Insights™ provides this information in its research report,
titled “Home Care Packaging Market Size, Share, 2025-2032”.

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e-packaging-market-108080
List of Key Players Mentioned in the Report:
 Amcor Plc (Switzerland)
 AptarGroup Inc. (U.S.)
 Ball Corporation (U.S.)
 DS Smith (U.K.)
 Mondi (U.K.)
 ProAmpac (U.S.)
 Huhtamaki (Finland)
 Silgan Holdings (U.S.)
 Sonoco Products Company(U.S.)
 Constantia Flexibles (Austria)
 WestRock (U.S.)
 ALPLA (Austria)
 Graham Packaging Company (U.S.)
 Greiner Packaging (Austria)
 EPL (India)
Segmentation:
Flexible Nature of Plastic to Foster Segment Growth
On the basis of material, the market is divided into paper & paperboard, metal,
plastic, and others. The plastic segment grabs the largest home care packaging
market share on account of its attributes, including flexibility, durability, and
strength. This factor makes it suitable for packaging several home care liquids,
powder products, and creams.
Bottles Segment to Lead Driven by Ability to Remove Spoilage
In terms of product type, the market is classified into films & wraps, bags & pouches,
cans & jars, bottles, and others. The bottles segment is poised to capture the largest
share during the study period, which can be attributed to their ability to effectively
remove spoilage and contamination and ensure secure and safe packaging. They also
possess the ability to adapt as per the requirements in any shape, color, and size.
Increasing Awareness of the Importance of Hygiene to Spur Laundry
Segment Expansion
With respect to application, the market is categorized into surface cleaners, toiletries,
dishwashing, air fresheners, laundry, and others. The laundry segment observes the
largest share, fueled by growing awareness of significance of hygiene. This, along
with the varying patterns in cleaning and laundry accelerate segment growth.
On the regional front, the market is segmented into Asia Pacific, Europe, the Middle
East & Africa, North America, and Latin America.
Report Coverage:
The report provides a comprehensive coverage of the key driving and restraining
factors affecting the market growth. It further offers a detailed analysis of the top
trends, major segments, and COVID-19 pandemic impact of the market growth. In
addition, the report highlights the strategic moves deployed by prominent companies
to keep ahead of their competition.
Drivers and Restraints:

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Surging Consumer Demand for Sustainable Packaging to Aid Market
Expansion
With the quick evolution of consumer preferences, there is an increasing focus on
convenience, sustainability, and health & wellness. The key homecare products
companies are bringing innovations to offer their customers products that are in line
with these varying preferences, including organic and personalized and eco-friendly
packaging solutions.
However, the highly fluctuating prices of raw materials may hamper home care
packaging market growth.
Regional Insights:
North America Dominates Propelled by Strong Presence of Major Packaging
Companies
North America home care packaging market secures the largest share on account of
enhanced living standards, strong presence of prominent packaging companies, and
high disposable income. In addition, regional consumers want to pay more for
premium cleaning products.
Asia Pacific is witnessing fastest-growth, driven by well-developed consumer goods
sector. This, along with quick expansion of the e-commerce sector bolsters the
market growth in the region.
Information
Source: https://www.fortunebusinessinsights.com/homecare-packaging-
market-108080
Competitive Landscape:
Market Leaders Focus on Product Innovations to Boost Their Position
The home care packaging market has a highly competitive and fragmented structure.
Some of the key companies are DS Smith, AptarGroup Inc., ProAmpac, Mondi, Amcor
Plc, Ball Corporation, and others. These companies are adopting different strategic
moves such as joint ventures, capacity expansions, and partnerships to outshine the
competition. A wide range of companies are also focusing on product innovations to
strengthen their position.
Key Industry Development:
April 2023 – Huhtamaki announced the release of a sustainable flexible packaging
innovation. These mono-material flexible packaging solutions offer a high level of
protection to food & household essentials.

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