How to Optimize your Business’s Online Presence for “near me” Searches

How to Optimize your Business’s Online Presence for “near me” Searches, updated 2/3/21, 5:16 AM

Blu Ocean Innovations has published its latest article covering the best SEO practices for 'near me' searches, which is aimed primarily at business owners and managers. The article is available for viewing in full at https://bluocean.blog/2020/07/15/near-me-search-how-local-businesses-are-found-online/

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Mobile devices are expected
to influence $1.4 trillion in local
sales by 2021, according to a
Forrester research report.
As more and more Americans rely
on their smartphones to find local
services and products, “near me”
searches have become default
functions for both search engines
and the people using them.
Whether it’s a burger or you
need a dry cleaner who
doesn’t strip the buttons off
of your shirt,
Google is ready with
suggestions on where to
solve your hunger or button
problems.
If you want customers near you
to find your business first, local
SEO (search engine
optimization) is critical for
exposing your business to new
audiences.
Every business that wants more
local customers should be
optimizing its online presence
for the way consumers now find
new products and services.
Adding “near me” to an
online search demonstrates
an intent to take immediate
action on search results.
Are you using “near me”
search strategies to ensure
your business is showing up
when people are ready to
buy?
There are many ways to
improve your online presence
to rank better in 'near me'
searches. One of which is
optimizing your Google My
Business profile.
Claim and fill out your GMB
accounts completely – paying
special attention to your
address and pin location on
maps, categories, and services
sections.
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