What is Google My Business and Why Do I Need It?

What is Google My Business and Why Do I Need It?, updated 6/21/21, 9:50 PM

 

Who wouldn’t want a free marketing tool, right? The best thing to do is grab every opportunity available to widen the reach of your business.

The competition gets tough, and you should know how to use every tool to your advantage. Find out more about the benefits of Google My Business.

 

https://advdms.com/blog/what-is-google-my-business-and-why-do-i-need-it/

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We live in an ever-changing digital world. At ADMS, we combine and apply latest software and cutting-edge practices, giving our clients verifiable results in website design, search engine optimization, and search engine marketing. We also provide logo design creation, website hosting and maintenance, and myriad other services.

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What is Google My
Business and Why Do I
Need It?
B L O G | A D V A N C E D D I G I T A L M E D I A S E R V I C E S
https://advdms.com
When competition arises, it’s not
always easy to find ways to stand out
in the crowd.
That’s why most businesses establish
online profiles to make it easier for
people to find out about them. If this
is the first time you hear of Google My
Business, continue reading!
What is Google My Business?
Google My Business is a free
marketing tool created by Google.
This tool allows users to see details
about your business. However, not
every business owner knows how to
utilize this marketing tool to the
fullest.
If you’ve already created your
business profile, you’re probably
wondering how to manage it.
What most people often skip is
creating their Google My Business
account. Mind you, creating an
account is also free of charge.
If you’re wondering how to use
Google My Business for S.E.O., that’s
how. By establishing your account,
you now have complete control of it.
Control it how? You’ll claim
ownership of the business, unlock
features that are only available to
business owners, and the
management rights.
Once you have everything set up,
your business will appear on Google
search results and Google Maps.
This online placement is beneficial to
small and even big companies. Your
business profile can also serve as
your lead generation tool.
When Google finishes scanning your
account and making sure that there
are no duplicates, your business
profile will become live.
It means that people can now upload
photos, leave reviews, and ask or
answer questions. Google will also
gather extra information about your
business and put it on your profile.
What are Google My Business
Listing Benefits?
Now that you know the answer to the
question, “Does posting on Google My
Business help S.E.O.?” (which is YES!)
We’re now going to tackle the benefits
you can get if you still need a little
more convincing.
Here are the reasons why you need
Google My Business in your life:
1. You’ll Be Discoverable.
We’ve said it before, and we’ll repeat
it: visibility matters. When you create
your profile, people who surf the
internet will find you more easily.
You should know that people use the
internet to look for anything,
including services, products, and
companies.
Your Google My Business profile can
drive your sales, web traffic, and
conversions through the roof. This
boost can also enhance your local
S.E.O., so you can be confident that
you’ll show up on top of Google
results.
When you’ve established your
Google My Business account, you will
be able to manage and improve what
people see when they search for you.
It discourages potential clients if
there is no contact information and
business address available.
2. It’ll Keep Your Customers
Informed.
Besides that, don’t leave existing
customers wondering if you’ve
already changed your e-mail,
telephone numbers, and what-not.
If you’re going to argue that there are
review sites with that information,
not everyone will go through all that
hassle.
Business hours
Contact information
If you’re temporarily closed due
to COVID-19
Your business profile should include
the following:
Failure to let your clientele know
about these details can result in bad
experiences and bad reviews.
3. It’ll Boost Consumers’
Confidence.
How can a business profile boost a
customer’s confidence? When they
see that you have a legitimate
business listing on Google, the higher
chances you have that they’ll do
business with you.
People are also likely to trust your
business when you have one. They’ll
be able to see five-star reviews that
will urge them to utilize your
products and services.
They’ll weigh in whatever pros and
cons there are before making a
decision. According to research, users
trust reviews they see online as much
as recommendations made by
friends.
When your business has online
reviews, people will skim through
them.
Businesses should learn to maximize
all marketing tools available,
especially those that don’t have a
price tag attached. When you do this,
you’ll see how it will change the
course of your business.
If establishing your business listing is
confusing and taking a toll on you, we
can help!
Advanced Digital Media Services
offers top-notch Google My Business
Setup and Posting. We can help your
business achieve any of its online
goals. Call us now!
info@advdms.com
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