The Stange Law Firm Story - Building a Multi-State Legal Practice

The Stange Law Firm Story - Building a Multi-State Legal Practice, updated 8/31/24, 7:40 AM

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In the highly competitive field of family law, Stange Law Firm, PC stands out as a remarkable success story. What began as a small practice in Clayton, Missouri, has grown into one of the largest family law firms in the United States, with 25 offices spread across seven states. This incredible growth is a testament to the vision, leadership, and innovative strategies of the firm’s founding partner, Kirk Stange. By leveraging cutting-edge digital marketing techniques and effective team management, Stange Law Firm has not only expanded its footprint but also maintained a steady and sustainable pace of growth, avoiding many of the pitfalls that challenge other expanding law firms.

The Vision Behind Stange Law Firm

Kirk Stange’s journey to founding Stange Law Firm is rooted in his extensive experience in family law. Before establishing his own practice, Stange honed his skills as an attorney at prominent legal practices such as Quinn, Ground, & Banton, LLP, and Siegel Sevastianos, PC. During this time, he developed a deep understanding of complex legal topics including divorce litigation, child custody, estate planning, and alternative dispute resolution. This strong foundation in family law equipped him with the knowledge and expertise necessary to build a successful law firm.

In 2007, Stange decided to take the leap and start his own family law practice. As a Missouri native, he chose to establish his firm in Clayton, the county seat of St. Louis County. From the outset, Stange had a clear vision for his firm: to provide exceptional legal representation in family law matters, while creating a practice that could grow and thrive in a competitive market.

Overcoming Early Challenges

The early days of Stange Law Firm were not without challenges. One of the biggest hurdles was client acquisition. Family law is a highly competitive field, particularly in Missouri, where numerous family law firms vie for business. To stand out in this crowded market, Stange Law Firm needed an innovative approach to attract and retain clients.

Kirk Stange recognized the importance of building a strong brand and establishing a reputation for excellence in family law. He focused on creating a client-centered practice, where the needs and concerns of clients were always the top priority. This commitment to client service, combined with Stange’s legal expertise, helped the firm gain a foothold in the market.

Innovative Digital Marketing Strategies

A key factor in the growth of Stange Law Firm has been its strategic use of digital marketing. From the beginning, Stange understood the power of the internet as a tool for reaching potential clients. He invested in developing a robust online presence for the firm, utilizing search engine optimization (SEO), pay-per-click (PPC) advertising, and social media marketing to drive traffic to the firm’s website.

By implementing these digital marketing strategies, Stange Law Firm was able to effectively target individuals seeking legal assistance in family law matters. The firm’s website was designed to provide valuable information to potential clients, showcasing the firm’s expertise and encouraging visitors to schedule consultations. This approach not only increased the firm’s visibility but also established it as a trusted authority in family law.

Effective Team Management and Expansion

As the firm began to grow, effective team management became crucial to its continued success. Kirk Stange recognized that to maintain the high standards of service that the firm was known for, he needed to build a team of skilled and dedicated attorneys and support staff. He focused on hiring individuals who shared his commitment to client service and who had the expertise to handle complex family law cases.

With a strong team in place, Stange Law Firm was able to expand its operations beyond Missouri. The firm opened additional offices in Illinois, Kansas, Oklahoma, Nebraska, Indiana, and Iowa. This expansion was carefully planned to ensure that each new office could provide the same level of service and expertise as the original location in Clayton. The firm’s multi-state presence has allowed it to serve a broader client base while maintaining its reputation for excellence.

Sustained Growth and Continued Success

Today, Stange Law Firm is one of the largest family law firms in the country, with 25 offices across seven states. Despite its rapid growth, the firm has remained true to its founding principles of providing exceptional legal representation and putting clients first. The firm’s success is a testament to Kirk Stange’s vision, leadership, and ability to adapt to the changing landscape of legal practice.

Stange Law Firm continues to embrace innovation, particularly in the areas of digital marketing and client engagement. The firm’s ongoing commitment to excellence and its ability to evolve with the times have ensured that it remains a leader in the field of family law.

Looking to the Future

As Stange Law Firm looks to the future, it remains focused on its mission of providing top-tier legal services in family law. The firm is committed to further expanding its reach while maintaining the high standards of service that have been the cornerstone of its success. With a strong foundation and a clear vision, Stange Law Firm is well-positioned to continue its growth and make a positive impact on the lives of clients across the country.

About Stange Law Firm

Stange Law Firm, PC stands as a prominent multi-state firm specializing in divorce and family law. Keep in mind, choosing your lawyer is a significant decision that goes beyond advertisements.

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