Consumers expect your website to load quickly. Even just a one-second delay in page load speed can yield up to 11% fewer page views, a 7% loss in conversions, and a 16% decrease in customer satisfaction. Website speed is also one of the main factors Google considers during ranking. It's important to make sure your website is tuned to reduce page load speed. Learn some actionable tweaks in this article! https://advdms.com/blog/5-tips-to-improve-your-website-speed
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Advanced Digital Media
We live in an ever-changing digital world. At ADMS, we combine and apply latest software and cutting-edge practices, giving our clients verifiable results in website design, search engine optimization, and search engine marketing. We also provide logo design creation, website hosting and maintenance, and myriad other services.
Website Speed
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Users can have a small
attention span, and in
order to keep their
attention, your website
should load as quickly
as possible. Around
eight seconds is the
absolute limit a user
will spend waiting on
your website to load,
but you should aim for a
response time that only
lasts about two seconds.
The less time it takes
to wait, the more time
the user has to explore
your page. If your
page load speed is too
slow, a potential
customer may close
the browser and never
come back.
It’s a good thing there
are several easy ways
to improve your
website speed, and by
doing so, you’ll have
more views and
traffic overall.
1. Prioritize and
Condense Multimedia
Files
A website doesn’t need
a variety of media to
sell its point to its
audience.
By placing videos on
every available surface
and an image to drive
its point even further,
with perhaps a few
audio clips, your
website might take
quite a while to load
everything properly.
You don’t need a
multitude of multimedia
in order to make your
audience understand
your vision on a single
page. By prioritizing
what is needed, along
with some text to
explain its content, you
can allow your viewers a
chance to see your site in
a well-groomed fashion
along with a faster page
load speed
Also, the types of
images, videos, music,
and special effects you
choose to use can all
slow down your website
speed. It’s important to
remember to keep your
files on a smaller scale so
that they don’t take up a
lot of space and also take
forever to appear.
Keep in mind the
different types of files for
your graphics and/or
photographs and to make
sure they are compressed
for your site. PNGs are
typically better suited for
graphic design and
illustration, whereas
JPEGs are more suited to
a variety of colors. Using
the wrong file type might
be the culprit behind
slower website speed, but
it is an easy fix.
2. Reduce Redirects
Waiting for a page to
redirect over and over
again is also a big reason
for slower site speed. By
cutting out one or two of
the redirects, your
viewers can get to your
site quicker than before.
For example, if the process
goes something like
“www.myoldsite.com →
myoldsite.com →
mynewsite.com →
https://mynewsite.com,”
both of those middle links
can be taken out to easily go
from “www.myoldsite.com
→ https://mynewsite.com.”
3. Remove Unnecessary
Plugins
Plugins are meant to
improve a specific
functionality on your
website. They allow you
to add extra information,
change visual elements,
and more.
However, plugins can
slow down your pages.
The key is to keep the
high-quality plugins
your website really
needs and remove the
unnecessary ones.
4. Allow Browser
Caching
This is perhaps one of the
most common hacks that
can improve site loading
speed. When a potential
client visits your website
for the first time, the main
components of your page
are stored temporarily on
a hard drive.
This allows them to
access your website faster
and easier on their next
visit without sending
another HTTP request.
You can use services like
WordPress-powered W3
Total Cache to allow
browser caching for your
web page.
5. Upgrade Your Web
Hosting Package
The quality of your web
hosting package greatly
affects your website
speed.
While using a shared
hosting platform can
save you money,
investing in a high-
performing VPS or
dedicated hosting should
be one of your priorities.
These packages use
faster technology stacks
and offer more options
to fine tune your server.
A website can be easy to
manage and have a good
number of viewers if you
plan what’s on each page
accordingly and
accurately. The above-
mentioned tips are easy
fixes to any slow page
loading speed.
At Advanced Digital
Media Services, our
team specializes in SEO
strategies that can
guarantee a boost in
your website speed and
rankings. We also offer
web hosting. Let us
handle all the hard work
for you so you can focus
on what you’re best at!
info@advdms.com
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(877) 237-6969
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