Strategy Maps of blue chips by CB Insights

Strategy Maps of blue chips by CB Insights, updated 3/26/25, 2:12 PM

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STRATEGY
MAPS
A coffee table book
for strategy nerds
ii
FAMOUS
MANAGEMENT
GURU PETER
DRUCKER
ONCE SAID...
iii
Tell me what you value and
I might believe you.
But show me your calendar
and your bank statement,
And I’ll show you
what you really value.
iv
The same is true
of understanding
corporate strategy
v
Understanding
company or competitive
strategy doesn’t come
from listening to their
senior executives
rattle off carefully coached
talking points.
vi
Instead,
corporate strategy is
found, as Drucker said,
where companies allocate
their time and money.
vii
It is found by
mining resource allocation
and relationship data
Who are their vendors?
Their partners, investments,
M&A targets? These are the
non-BS predictors
of strategy
viii
The Strategy Maps
in this book
shine a light
on the strategy of some
of the world’s most
important companies
ix
If you are a data
or strategy nerd like us,
we think you’ll enjoy this

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Big Tech
Amazon Healthcare
Amazon Retail
Apple
Microsoft
Netflix
Nvidia
Consumer
& Retail
Alibaba
Chipotle
EBay
Instacart
LVMH
PepsiCo
Shopify
Fintech
Affirm
Block
Goldman Sachs
Nasdaq
Santander
State Farm
UBS
Visa
Wells Fargo
Healthcare
Cigna
Mayo Clinic
Medtronic
Novartis
UnitedHealth Group
Industrials
AMD
Arm
Autodesk
Bosch
BP
Caterpillar
Exelon
Ford
Lockheed Martin
Saudi Aramco
SpaceX
Stanley Black & Decker
Toyota
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Contents
x

http://www.cbinsights.com

xi
About this book
The strategy maps in this book were
built by the nerds at CB Insights.
The CB Insights technology insights platform
synthesizes, analyzes and visualizes millions
of unstructured information sources to help you
understand technology markets and companies
in real time.
For more on our software, data and research,
visit www.cbinsights.com.
01
BIG
TECH

https://www.cbinsights.com/research/amazon-healthcare-strategy-map-investments-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

2
Dig deeper into this
strategy map

https://www.cbinsights.com/research/amazon-retail-strategy-map-investments-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

3
Dig deeper into this
strategy map

https://www.cbinsights.com/research/apple-fintech-strategy-map-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

4
Dig deeper into this
strategy map

https://www.cbinsights.com/research/microsoft-supply-chain/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

5
Dig deeper into this
strategy map

https://www.cbinsights.com/research/netflix-strategy-map-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

6
Dig deeper into this
strategy map

https://www.cbinsights.com/research/nvidia-strategy-map-investments-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

7
Dig deeper into this
strategy map
CONSUMER
& RETAIL
02

https://www.cbinsights.com/research/alibaba-strategy-map-investments-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

9
Dig deeper into this
strategy map

https://www.cbinsights.com/research/chipotle-strategy-map-investments-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

10
Dig deeper into this
strategy map

https://www.cbinsights.com/research/ebay-strategy-map-acquisitions-partnerships/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

11
Dig deeper into this
strategy map

https://www.cbinsights.com/research/instacart-strategy-map-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

12
Dig deeper into this
strategy map

https://www.cbinsights.com/research/lvmh-strategy-map-investments-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

13
Dig deeper into this
strategy map

https://www.cbinsights.com/research/pepsico-sustainability-strategy-map-investments-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

14
Dig deeper into this
strategy map

https://www.cbinsights.com/research/shopify-strategy-map-investments-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

15
Dig deeper into this
strategy map
03
FINTECH

https://www.cbinsights.com/research/affirm-strategy-map-investments-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

17
Dig deeper into this
strategy map

https://www.cbinsights.com/research/block-strategy-map-investments-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

18
Dig deeper into this
strategy map

https://www.cbinsights.com/research/goldman-sachs-strategy-map-investments-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

19
Dig deeper into this
strategy map

https://www.cbinsights.com/research/nasdaq-strategy-map-investments-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

20
Dig deeper into this
strategy map

https://www.cbinsights.com/research/santander-strategy-map-investments-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

21
Dig deeper into this
strategy map

https://www.cbinsights.com/research/state-farm-strategy-map-investments-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

22
Dig deeper into this
strategy map

https://www.cbinsights.com/research/ubs-strategy-map-investments-partnerships/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

23
Dig deeper into this
strategy map

https://www.cbinsights.com/research/visa-strategy-map-investments-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

24
Dig deeper into this
strategy map

https://www.cbinsights.com/research/wells-fargo-strategy-map-investments-partnerships/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

25
Dig deeper into this
strategy map
HEALTHCARE
04

https://www.cbinsights.com/research/cigna-strategy-map-investments-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

27
Dig deeper into this
strategy map

https://www.cbinsights.com/research/mayo-clinic-strategy-map-investments-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

28
Dig deeper into this
strategy map

https://www.cbinsights.com/research/medtronic-strategy-map-investments-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

29
Dig deeper into this
strategy map

https://www.cbinsights.com/research/novartis-strategy-map-investments-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

30
Dig deeper into this
strategy map

https://www.cbinsights.com/research/unitedhealth-group-strategy-map-investments-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

31
Dig deeper into this
strategy map
05
INDUSTRIALS

https://www.cbinsights.com/research/amd-strategy-map-investments-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

33
Dig deeper into this
strategy map

https://www.cbinsights.com/research/arm-strategy-map-investments-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

34
Dig deeper into this
strategy map

https://www.cbinsights.com/research/autodesk-strategy-map-investments-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

35
Dig deeper into this
strategy map

https://www.cbinsights.com/research/bosch-strategy-map-investments-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

36
Dig deeper into this
strategy map

https://www.cbinsights.com/research/bp-strategy-map-investments-partnerships-acquisitions-joint-ventures/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

37
Dig deeper into this
strategy map

https://www.cbinsights.com/research/caterpillar-strategy-map-investments-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

38
Dig deeper into this
strategy map

https://www.cbinsights.com/research/exelon-strategy-map-investments-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

39
Dig deeper into this
strategy map

https://www.cbinsights.com/research/ford-strategy-map-acquisitions-investments-partnerships/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

40
Dig deeper into this
strategy map

https://www.cbinsights.com/research/lockheed-martin-strategy-map-investments-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

41
Dig deeper into this
strategy map

https://www.cbinsights.com/research/saudi-aramco-strategy-investments-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

42
Dig deeper into this
strategy map

https://www.cbinsights.com/research/spacex-strategy-map-investments-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

43
Dig deeper into this
strategy map

https://www.cbinsights.com/research/stanley-black-decker-strategy-map-investments-partnerships-acquisitions/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

44
Dig deeper into this
strategy map

https://www.cbinsights.com/research/toyota-strategy-map-investments-partnerships-acquisitions-joint-ventures/?utm_campaign=newsletter_book_of_strategy_maps_2023_10

45
Dig deeper into this
strategy map

http://www.cbinsights.com

46
About this book
The strategy maps in this book were
built by the nerds at CB Insights.
The CB Insights technology insights platform
synthesizes, analyzes and visualizes millions
of unstructured information sources to help you
understand technology markets and companies
in real time.
For more on our software, data and research,
visit www.cbinsights.com.